Yes — you can perform due diligence on a website yourself. But doing it properly requires more than checking traffic…
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Website due diligence is the process of verifying that a digital asset is exactly what the seller claims it is….
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Introduction Anyone who has ever considered buying a website knows the feeling: excitement mixed with uncertainty. You look at the…
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Insights
🔎 The Investor’s Guide: Auditing Website Traffic Sources for Due Diligence (Direct, Referral, Social & Paid)
Understanding Traffic Sources: Direct, Referral, Social & Paid When buying websites on marketplaces like Flippa, investors and entrepreneurs must meticulously…
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Paid Ads vs. Organic Growth: What Buyers Should Know There are two main approaches used to generate traffic on websites:…
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Introduction: The Rise of the Digital Real Estate Investor The investment landscape has undergone a profound transformation over the last…
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Complete Due Diligence Framework for Smart Investors. Why Risk Assessment Is the Core of Website Due Diligence Buying a website—whether…
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Why Organic Traffic Matters in Website Valuation Organic traffic is one of the strongest indicators of long‑term value when buying…
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